18
October
2022
|
16:18 PM
Europe/Amsterdam

Our Investments: Airmeet

Summary

Enabling hybrid events and social webinars with its industry-first “event experience cloud”

  • Headquarters: India 
  • Founder: Lalit Mangal 
  • Industry: B2B Online Communications / Events
  • Website: https://www.airmeet.com/

Depleting customer empathy, lower stakeholder engagement, and deteriorating brand relationships are today the top-of-mind concerns for every Chief Experience Officer. As enterprises and organizations seek to grow fast, sell globally, and recruit from anywhere in the world, we are now seeing a highly distributed footprint of internal and external stakeholders. As such, new challenges have emerged, namely engagement and empathy. Airmeet stepped in as a thought leader in the industry to introduce enterprises to the new hybrid world with their event-led growth approach. 

Founded in India in 2019, Airmeet is striving to empower organizations to stay connected with all stakeholders as the engagement landscape evolves. Airmeet stands well-positioned to address these issues through the impressive and industry-leading suite of offerings that fall under their Event Experience Cloud. The team has built EXC and the product modules that constitute it over the past few years. The platform delivers an immersive and engaging event experience to all the stakeholders and helps enterprises to build a more connected community, increase ROI for their events and grow revenue using the most in-depth event analytics and audience insights. 

More on Airmeet: 

  • The evolving stakeholder engagement landscape: The way we engage with stakeholders is changing rapidly. COVID-19 set off a chain reaction that will create a more remote, hybrid world ahead. Due to lockdowns, organizations rapidly pivoted towards virtual events and remote work. Virtual events is already a $114 billion market and is expected to grow by 24% to reach $505 billion by 2028. According to a Forrester report, 63% of organizers plan to conduct the same number—or more—of virtual events. Post COVID-19, we expect the market will continue to grow as the benefits of online events are fully realized in accordance with flexible work. Hybrid communications have strong tailwinds that we believe are here to stay and enterprises are indeed evolving to grow in this new hybrid world. 
  • Superior products: Airmeet has a robust suite of products and features. The Company’s Event Experience Cloud is a comprehensive suite of products, with features such as session interactivity, networking, meeting facilitations, branded and customizable reception, registration and ticketing management, CRM integrations, and more. These differentiating features help enterprises to grow their brand reach, improve employee engagement, acquire more quality pipeline and customer leads; and retain their existing customer base by staying connected to them.
  • Fast-growing customer base: Over 6500+ brands use Airmeet’s platform to host events across the globe every month. The company has recently experienced tremendous organic word-of-mouth growth from its existing user community and has enabled more than 120,000+ event organizers to stream 200 million minutes of video airtime globally.

The press release on the full investment news can be found here: Prosus.com/Airmeet